Stephen Farrell

Associate Director of Influencer Relations, Ketchum

Stephen Farrell is Associate Director of Influencer Relations at Ketchum, a global public relations firm. He leads the influencer marketing offer and team at Ketchum London working with clients including Adobe, Proctor & Gamble and Philips.

During his ten years in communications Stephen has partnered with a roster of globally recognised brands on influencer marketing strategy across the fashion, beauty and lifestyle sectors with teams in the United Kingdom, the United States and China.

In 2020 he was voted by peers and by Talking Influence as one of the top 50 global influencer marketing professionals.

10:40 -11:10

Thursday, 23 June 1 London 23 June 2022 NEW

Fireside Chat: Diversity and Representation in Influencer Marketing

Deep dive into diversity and representation and how marketers now need to lead within this area. Taking consideration in their influencer strategies and campaigns to reflect diversity taking it beyond single campaigns to a 365-day strategy.