Josh is Head of Social Media for The Bicester Village Shopping Collection, one of the world’s leading luxury shopping destinations with a collection of 11 Villages across Europe and China.
Previously working in luxury automotive at Jaguar Land Rover, he joined The Bicester Village Shopping Collection in August 2016 to create & implement the businesses social media strategy.
Currently leading the influencer programme across 9 European shopping destinations & relevant source markets including China, Russia & Middle East. Working with a diverse mix of influencers across fashion, travel & lifestyle, as well as supporting up and coming content creators.
Wednesday 17 February Full Agenda
Diversifying areas of influence & targeting authentic voices
- The rise of the KOC – finding our most influential customers
- Targeting relevant audiences – the digital & human element of influencer selection
- Collaborative experiential partnerships – building a programme that leverages peer groups