Influencer Marketing World is a dedicated conference track, featured in the Digital Marketing World Forum (#DMWF) series. It is made for the savvy and creative marketer, looking to take their influencer marketing campaigns to the next level!
Taking place in London, New York, Miami, Amsterdam & Singapore, the carefully curated agenda will share growth opportunities, trends and engagement techniques within the lucrative world of influencer strategies.
Director Social Media & Consumer PR EMEA
Sophie has grown her career in the travel industry working across Europe - from Paris and Venice to Brussels and Rome. Starting her career on Starwood Hotels’ Vita Futura Graduate Management Program, she then went on to lead Starwood (now Marriott)'s Digital Marketing for The Luxury Collection and Le Méridien hotels in Southern Europe, and now leads Radisson Hotel Group's Social Media strategy from their HQ in Brussels. Passionate about creative content, Sophie and her team drive innovation across the brands of Radisson Hotel Group together with Social Care, Social Commerce and Influencer Marketing activities.
Social Media and Student Partnerships Manager, Group GTI
Flora is Social Media and Student Partnerships Manager for Group GTI, who deliver the UK’s biggest graduate careers platform, target jobs. Prior to this role, Flora was Oxfam GB’s first Digital Influencer Manager, creating an influencer marketing strategy that built on Oxfam’s status as one of the most well-known not-for-profits in the world, as well as developing a community of influencers advocating for Oxfam online.
Flora currently manages all target jobs’ social media channels, and well as developing relationships with student brands and influencers, building on a higher education career that started as President of the University of Southampton Students’ Union 6 years ago.
Influencer Marketing and Social Media Manager, Universal Music
Jasira has always had a passion for marketing and therefore traveled around the world from China to, New York and from Amsterdam to Sweden to learn from the best. After finishing her masters in International Marketing and Brand Management in Lund, she dipped her toes in the music industry and never left. She focuses on developing Social Media Strategies for artists and Influencer Marketing Collaborations. Jasira has had the privilege to work with artists and influencers like Duncan Laurence, Billie Eilish, Emma Heesters, Nikkie Tutorials, Bram Krikke, Sara Dol and create influencer strategies using the latest social media tools.
Head of TikTok Live
Creative and performance-driven Content & Influencer Marketing professional. Possess over 10 years of professional experience working in media, digital and PR agencies.
Currently leading TikTok Live monetisation with building influencer agency partnerships to drive growth.
Global Marketing Manager Communications & Influence - Chivas Regal, Pernod Ricard
Senior Global Manager, Celebrity Partnership, VIP and Influencer Marketing, Tommy Hilfiger
Esther is a Brand Marketing & Communications leader with proven and wide-ranging experience in international Marketing, PR and Digital in the global consumer marketplace.
In the Fashion industry, she’s worked for labels such as Burberry, pioneers in Influencer marketing campaigns, Timberland, Juicy Couture, Clarks and Tommy Hilfiger, which she joined in 2020. The American premium-clothing brand has counted with celebrities such as Gigi Hadid, Zendaya and Lewis Hamilton for its Influencer Marketing campaigns. Esther has a real passion about Influencer Marketing and content with a purpose in all the different platforms. She’s also seasoned International marketer and PR with 16 years+ experience
International profile - lived and worked in Paris, London, Madrid and Amsterdam. She has global responsibilities, managing commercial regions Europe, Asia and Americas.
Journalist, Event MC and Fortune 500 Podcast Host
Oisin Lunny is an award-winning marketer, mobile expert, public speaker and journalist. His professional experience includes roles as Global Product Manager, UK Country Manager, Technical VP and Chief Evangelist. He holds a position as the Professor of UX Driven Business at Barcelona Technology School, where he is also a member of the Academic Board.
Oisin has hosted, moderated and given keynote presentations at over 200 conferences in every corner of the world, including TEDx, MWC and six times at SXSW. He is a regular contributor to Forbes.com, has written for The Guardian, and been featured on CNN, BBC, The Observer, The Telegraph, Business Reporter, The Drum, Customer Experience Magazine and CMO.com.
He sits on advisory boards for SXSW, DMWF, DTS, MxTE, CEW and CXFO, and was named the #5 most engaged marketer in the UK by LinkedIn. He is also the music editor of PHOENIX Magazine and maintains a parallel profile as a film composer, producer, and DJ.
Global Head of Media, Marketing and Luxury Expert
Maria is a passionate speaker and digital enthusiast.
As the Global Head of Media & Advertising at Montblanc, Maria oversees the global media and advertisement strategy for 22 markets across all online and offline channels, is dedicated to digitally transform the luxury maison while enabling a seamless user journey and full Marketing funnel.
As Team Lead Online Marketing at Amazon, Maria was responsible for the Marketing and Communications strategy for premium brands on Amazon across Germany, Italy and Spain. She managed strategic market initiatives, global promotions e.g. Cyber Week or Prime Day to improve the business while managing external partners, the Amazon Media Group relations and internal stakeholders.
Maria is an alumni of the London School of Economics and Rocket Internet where she worked as Head of Communications for Southeast Asia at Zalora (Asian Zalando), driving the business and all brand relations across 7 markets. Maria is very passionate about the digitalization across various industries - from start-ups to luxury maisons with a unique growth mindset. She has strong expertise in digital and offline Marketing, digital transformation as well as B2B and B2C consumer Marketing and management.
Digital Engagement and Customer Development, Colgate-Palmolive
Pierfancesco started as a media professional in Italy, creating and activating media strategies that span from movies like Madagascar for Universal Pictures to the promotion of the entire Pantene range rebrand for P&G. He moved to London to join the Global Media team at Unilever working on brands like Sunsilk and Tresemme. He was also the media lead for All Things Hair, a search driven platform where all content was produced by Influencers. He then joined the Northern Europe team of Colgate, opening up the Digital Engagement role for the Oral Care professional team, before moving to Germany to keep expanding the digital capabilities and reach of the Professional team.
Head of Communication, Advocacy & Influencer Marketing, Lancôme
Flora Coluccia’s career spans over 20 years in Communications, Marketing and Public Relations for Luxury brands both in fashion and cosmetics and skin care. She’s been working for L’Oreal Group for over 13 years, where she’s currently the Head of Communication and Influencer Marketing for French luxury perfumes and cosmetics house Lancôme. Prior to this, she worked for LVMH Group as a Head of Communication and PR for the entire luxury portfolio in Italy. She has also worked as International PR Manager at Versace, Sergio Rossi and Romeo Gigli. Flora holds a Degree in Foreign Languages and Literature from the International University of Languages and Media IULM (Milan, Italy), and a MA in Communication and Marketing at Accademia Di Comunicazione in Milan. She’s specialised in developing Communication & Social Media Strategy to support the launch of products and their brand awareness. She considers herself a team leader with a very creative profile.
Social Media Star, Influencer
Jonathan Saccone Joly is part of UK’s most influential family with over a decade of online success. Together with wife Anna, their four kids and six dogs, the Saccone Joly’s have over 6.8 million combined social media followers and were listed as Sunday Times’ most influential family in 2019. Jonathan was also crowned the official Celebrity Dad of the Year 2019, beating the likes of HRH Prince William!
Both Jonathan and his wife Anna are shining examples of talent making moves and experiencing success within the commercial sector, with an exclusive documentary with Stacey Dooley, Stacey Dooley Sleeps Over which documented their family life and huge rise in popularity. With a brand new YouTube channel ‘No Kids Allowed’ already building a huge following and Jonathan’s ever-growing success on TikTok were he surpassed 1M followers in 2020 - the Saccone Joly train shows no signs of slowing down!
Influencer Marketing Manager [Global], Bolt
Experienced marketeer with a background in working for some of the most inspirational brands like Nike. Previously as part of the brand marketing teams, executing campaigns [across digital/comms/retail/social] in diverse regions: Penfield in London, Nike in the Baltics and the Middle East. Currently, I'm part of the Growth division at Bolt [a leading mobility platform in Europe & Africa], leading the performance-driven Global Influencer Marketing efforts.
Senior Communications Manager - Dove Global, Unilever
Claudia started her career in Communications almost by accident, taking up an internship at award-winning agency Ketchum. Claudia soon developed a passion for Public Relations and was there through the rise and continued evolution of influencer marketing – bringing an intrinsic understanding of what works and what doesn’t. Claudia is a beauty specialist having worked across luxury and mass brands such as Olay, Pantene, Carita, Decléor and Topshop Beauty but, 4 years ago, made the move in-house to Unilever and Dove, to help on build an award-winning internal Global Communications team. At Dove, Claudia works across Dove purpose, brand action and innovation, building global communications strategies across several categories.
Director of Social Media, Weber-Stephens Products LLC
Curtis has nearly two decades of combined experience in marketing, communications and social/digital strategy. He is a highly regarded brand strategist and social media expert who has led the social engagement efforts for a range of organisations including Southwest Airlines, The American Red Cross and The Society of Human Resource Management (SHRM) and most recently at Kroger. His expertise has been featured in a range of media outlets including: Forbes.com, The Wall Street Journal, MSNBC.com, TheNextWeb.com, and Mashable.com.
Over the past decade, Curtis has developed and cultivated award-winning Influencer programs that leverage a mix of celebrities, subject matter experts and lifestyle influencers to generate results. Under his leadership, Southwest Airlines developed the Southwest Storytellers Program, a first of its kind influencer program in the travel industry. He has also been a strong advocate of increased diversity and inclusion in influencer engagement.
Curtis serves on the Advisory Board of the Smithsonian’s Anacostia Community Museum and the Mayor’s Smart City Tech Task Force in Seat Pleasant Maryland.
Head of Social Media, The Bicester Village Shopping Collection
Josh is Head of Social Media for The Bicester Village Shopping Collection, one of the world’s leading luxury shopping destinations with a collection of 11 Villages across Europe and China.
Previously working in luxury automotive at Jaguar Land Rover, he joined The Bicester Village Shopping Collection in August 2016 to create & implement the businesses social media strategy.
Currently leading the influencer programme across 9 European shopping destinations & relevant source markets including China, Russia & Middle East. Working with a diverse mix of influencers across fashion, travel & lifestyle, as well as supporting up and coming content creators.
Influencer Marketing World will have its very own stage at the #DMWF conferences taking place in London, Miami, Amsterdam, and Singapore!
The #DMWF World Series is the leading digital marketing conference and expo offering two days of top-level strategic content and digital marketing insights, networking, and discussions from the world’s most reputable brands.
Covering various themes to support marketers with ideas and strategies to swiftly implement including; emerging platforms, authentic engagement, agency vs in-house, crisis control, metrics and measurement, regulations, communities, nano and micro-influencers, audience targeting, budget management, B2B influencer marketing, influencer platforms and so much more…
Influencer is a global leader in influencer marketing. Influencer's unique technology provides global advertisers with the ability to succeed on social, with scalable workflows and actionable insights. Influencer works with global brands such as Mars, Alibaba, P&G and Ocado offering guaranteed results by combining strategic creativity, data and technology. Co-founded by Ben Jeffries and YouTuber Caspar Lee, a global team of 50+ are powering record growth and championing a new era of creativity. Influencer is an official global marketing partner with Facebook, Instagram and TikTok.
MG Empower is a global influencer marketing agency that empowers brands to go #AboveAndBeyond.
We help brands grow their businesses, reach new audiences and make an impact with digital and influencer marketing.
We believe in the power of people to drive business value through social, experiential and innovation. Our 360* approach to brand storytelling and co-creation overcomes the initial brief and encourages greater ROI.
MG Empower is present in five global markets: Europe, LATAM, USA, SEA, India and Russia. It allows us to offer a diverse team - strategic, innovative and results-driven with a personal human touch on every project.
Influencer Marketing World is the perfect platform to position your brand and solution within our network of marketing professionals
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